The Gift of Giftwrap  |  Orange Element

Create a client holiday gift that was 4-colors, individually inspired per contributing designer, and which fit on an off-set bed with minimal paper waste to maximize sheet size.

Instead of designing in the traditional 4-color process of CMYK, the Orange Element team selected 4 pantone colors, including a metallic to highlight the festive time of year. The wrapping paper was folded and mailed flat in a kraft envelope with holiday letter to each client. The paper proved so popular, we regifted for the 2009 season.