330 South Broadway
Baltimore, MD 21231
p 410 244 7221 f 410 244 7225
In 2005 and 2006, Comcast conducted a series of employee-driven initiatives. They needed
a set of materials that matched the Comcast brand, yet were different enough to standout from corporate communications and appeal
Single-word statements that draw on
a bold use of color were the platform for all initiatives. Brochures, submission boxes, invitations, and playing cards were all part
of the initiative to recognize leaders within and build teamwork.