Citi

Invitation

Citi asked Orange Element to help develop messaging and materials for an event campaign to help raise awareness for both Citi employees and the city at large. Materials included advertisements, banners, invitations, event materials, flyers and e-marketing/online graphics.

For this project, we utilized several of the city's most notable architectural landmarks by creating a series of simple line art illustrations to carry forward throughout all of the event materials and create a simple, compelling solution to add Citi to the city.